How to Submit a Press Release to Time & Get Backlinks

Time Magazine’s reputation is well known as a news source. Getting your press release published on their site can revolutionize your business.

Time Press Release vs. Submitting a News Story Tip

Time is not just another website or magazine; it’s a globally acclaimed platform with decades of journalistic integrity behind it. It’s held its ground as a staple in the news industry since 1923. Time caters to a diverse readership, with over 60% of its readers being professionals, decision-makers, and influencers. Time’s readers are generally educated, with a thirst for in-depth, quality news and articles. They are keen on global events, political insights, technology trends, health, and cultural pieces. If your content aligns with these sectors, Time is a gold mine.

Online services like Similarweb can help you better understand the reach of sites like Time.

Press Release Direct to Time vs. News Story Tip

There’s a fundamental difference between submitting a direct press release to Time and sending them a news story tip. Let’s break it down:

  • Direct Press Release Submission: This is akin to pitching your product, service, or announcement directly to Time’s readers. The aim here is to present your news in a journalistic style, maintaining objectivity while highlighting your achievements. Think of it as a formal announcement that gets published directly on Time’s platform.
  • News Story Tip: This, on the other hand, is more about giving journalists a hint or a lead. It’s like saying, “Hey, I’ve got something you might want to look into.” It’s not an elaborate story but rather a brief that nudges journalists to potentially develop it into a fuller story. It’s more about sparking interest and less about detailing.

Therefore, if you’re aiming for a quick announcement or showcasing a milestone, direct press release is your go-to. But, if you want to entice journalists to dive deeper into your story, turning it into a potentially bigger feature, you’d opt for the news story tip.

In conclusion, understanding the distinction and choosing the right mode of submission can greatly influence the success of your PR endeavors on Time. And given the prestige of Time’s platform, getting it right the first time is crucial. Most importantly, always ensure that your content resonates with Time’s esteemed readership.

How to Contact Time to Feature Your Story

Before diving deep into the “how-to’s”, remember that first impressions are everything. Therefore, your initial introduction to Time needs to be impeccable. Before even writing your press release, it’s critical that you determine the best point of contact.

Contact Information for Time

Additionally, you can contact Time’s editors directly by sending an email to [email protected].

The Do’s and Don’ts of Contacting Time


  • Research Beforehand: Before hitting send, ensure you’ve done your homework. Understand the type of stories Time usually features. Tailor your pitch to resonate with their preferred content style.
  • Be Clear & Concise: Time’s team is flooded with pitches daily. A clear, succinct pitch stands out. Straight to the point but impactful.
  • Follow Up, But Don’t Pester: If you haven’t received a response, it’s okay to send a follow-up email after a week. But avoid being overly persistent. Respect their decision if they choose not to feature your story.
  • Use an Engaging Subject Line: Your email’s subject line should be attention-grabbing, giving them a reason to click and read further.


  • Avoid Generic Pitches: “Our company has a new product” won’t cut it. Instead, explain why your product is revolutionary or how it impacts the industry.
  • Skip the Fluff: Time professionals are looking for substance. Skip the jargon and fluff. Offer value and insights.
  • Don’t Assume: Never assume they know who you are or what your company does. Always provide context.
  • Avoid Mass Emails: Sending the same email to multiple publishers or journalists is a big no-no. Personalize your pitch for Time.

In a world where everyone’s vying for attention, the essence lies in standing out. Making your story pitch to Time is no less than crafting a masterpiece. Do it right, and you might just find your story featured on one of the most prestigious platforms out there.

How to Submit a Press Release & Publish Directly on Time

There’s a simple truth here; Time is one of the biggest names in the publishing world. Submitting your press release can seem daunting, but we’ve created a step-by-step guide to maximize your chances:

Steps to Submitting Your Press Release to Time

  1. Research & Match Time’s Tone: Familiarize yourself with the kind of stories Time publishes. Adapt your release to resonate with Time’s distinct journalistic style.
  2. Craft a Compelling Headline: Your headline should grab attention immediately. Make it relevant, engaging, and aligned with your core message.
  3. Write a Strong Lead: The first paragraph should summarize the essential details of your story. Who, what, when, where, why, and how should all be addressed.
  4. Body & Details: Dive deeper into your story, providing background, stats, quotes, and other pertinent details. Make sure the content flows logically.
  5. Add Contact Information: Conclude with a section offering reporters a way to contact you. Include your name, email, phone number, and organization.
  6. Proofread & Edit: Before sending off your press release, proofread it meticulously. A single typo can undermine your credibility.

Optimizing Your Press Release Strategy With AmpiFire

Though manually sending a press release to Time is doable, there’s an easier way to ensure widespread distribution. Platforms like AmpiFire streamline this process. Not only can it help distribute your press release to Time, but also to other renowned platforms, thus amplifying your reach. Choosing a platform that simplifies and amplifies your distribution strategy can be a game-changer for businesses looking for media exposure. To learn more about AmpiFire, check out their website.

AmpiFire 2.0
AmpiFire converts a traditional press release into different format before distributing your content across many high-authority sites.

Crafting and sending a press release to Time isn’t just about getting your name out there. It’s about strategically positioning your brand in front of a vast, engaged audience, ready to learn about what you offer. And with the right tools, like AmpiFire, the process can be even more seamless and efficient.

How to Get a Backlink from Time

Before diving into the nitty-gritty, let’s decode what a backlink is. Simply put, a backlink is when one website links to another. It’s like getting a nod from a friend in a crowded room, signaling that you’re someone worth paying attention to. Most importantly, for websites, these nods or backlinks from reputed sites like Time, MSNBC, or CNN can significantly boost their credibility, search engine ranking, and overall online visibility.

Steps to Securing That Coveted Time Backlink

  1. Craft Valuable Content: It all starts here. Time will only link to content that adds value to its readers. Therefore, ensure your content is informative, accurate, and aligned with Time’s audience.
  2. Engage & Build Relationships: Interact with Time journalists on platforms like Twitter or LinkedIn. Share their stories, offer insightful comments, and establish a rapport. This doesn’t guarantee a backlink, but it does put you on their radar.
  3. Guest Contributions: Time occasionally accepts guest contributions. Pitch compelling story ideas that are newsworthy and offer a fresh perspective. If your article gets accepted, integrate relevant, non-promotional links back to your site.
  4. Sponsorships & Partnerships: Engaging in collaborations or sponsoring events that Time covers can also offer backlink opportunities. Ensure any mention of your brand or business comes with a link back to your site.
  5. Press Releases with Newsworthy Stories: If Time picks up and features your press release, there’s a potential they could link back to your website for more in-depth information or as a source.

Remember, while getting a backlink from Time is an impressive feat, it’s essential that the link feels organic and not forced. Readers, and most importantly search engines, value authenticity. With patience, persistence, and a focus on creating genuine value, the odds of securing that golden backlink from Time swing in your favor.

The rewards for successfully securing a backlink from Time can revolutionize your business. Don’t give up, even if the process seems impossible!

Use AmpiFire to Publish to Time

Currently, AmpiFire does not submit directly to Time. Navigating the vast landscape of content distribution can be challenging. AmpiFire stands out as a tool that simplifies this journey, especially when targeting prominent platforms. AmpiFire is a renowned content amplification platform designed to boost your content’s reach, leveraging its connections with various news outlets, blogs, podcasts, slideshare platforms, and more. With Time being one of the top-tier platforms for journalists and readers alike, getting published here is no small feat.

The Advantage of AmpiFire Premium

AmpiFire’s premium service is where the magic truly happens.

  1. Streamlined Process: With AmpiFire, the process of getting your content on Time becomes notably more straightforward. The platform’s intuitive dashboard allows users to input their content, which the tool then reformats and distributes to suitable channels, including Time when relevant.
  2. Targeted Outreach: AmpiFire’s algorithms ensure your content reaches the right audience. By understanding Time’s readership, it tailors your piece to resonate with this demographic, increasing the chances of your content being picked.
  3. Premium Service Insight: AmpiFire offers a dedicated team that works closely with you, fine-tuning your content to align perfectly with Time’s standards. This service not only increases the likelihood of getting published but also ensures the content reflects the highest quality standards.
  4. Analytics and Feedback: Beyond just publishing, AmpiFire provides detailed insights on how your content is performing. This feedback is invaluable for refining your strategy and optimizing for even better results in the future.

In conclusion, while traditional routes to Time are available, tools like AmpiFire are revolutionizing the game, offering a more streamlined, targeted, and efficient approach to get your content in front of Time’s massive readership.

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Start today by approaching Time with the guidance provided. Elevate your brand and reach unparalleled audiences. Would you rather settle for less or aim for the pinnacle of journalism platforms?

Frequently Asked Questions

Why Should Anyone Trust Time as a Reputable Platform?

Time is renowned for its credibility and long-standing reputation in the journalism world. With millions of dedicated readers, Time holds a position as one of the most trusted platforms for news and information. Platforms like Forbes, CNN, and The New York Times, although highly reputable, have a different audience niche compared to Time.

How Can My Business Benefit from Publishing a Press Release on Time?

The potential benefits are multifold. Publishing a press release on Time gives your business instant visibility to a vast readership, thus increasing brand awareness. It’s an advantage that not even top platforms like The Wall Street Journal or Reuters can always guarantee due to their specific business-focused audiences.

What’s the Procedural Difference Between Contacting Time and Submitting a News Tip?

Contacting Time directly often involves a formal introduction and proposal, whereas submitting a news tip is a more informal route, akin to sharing a lead. Platforms like BBC or ABC might have different procedures, but Time’s direct contact approach provides a more structured interaction.

How Can AmpiFire Help in Getting My Content Published on Time?

AmpiFire, with its advanced content amplification, facilitates the distribution of your content to various outlets, but does not include Time. While other platforms like PRWeb or Newswire offer press release services, AmpiFire’s premium service stands out for its tailored approach to Time’s standards.

Is A Backlink from Time Truly Beneficial for My SEO?

Absolutely! A backlink from Time, a highly authoritative domain, can significantly boost your website’s SEO. While backlinks from platforms like Huffington Post or Business Insider are valuable, Time’s prestige can provide an unparalleled SEO push.

Why Is AmpiFire’s Premium Service Worth the Investment?

The premium service ensures your content not only reaches multiple high-authority sites, but also meets their high-quality standards. While other platforms like Outbrain or Taboola amplify content reach, AmpiFire’s premium approach guarantees precision targeting and quality assurance.

Is There Any Guaranteed Success in Getting a Backlink from Time?

No platform can guarantee a backlink, but by following the outlined strategies and possibly leveraging tools like AmpiFire, your chances increase. Even with reputed platforms like Forbes or Inc., there’s always an element of uncertainty, making strategy crucial.

What Makes AmpiFire Different from Other Content Distribution Platforms?

AmpiFire is more than just a distribution tool. It customizes, refines, and aligns your content to resonate with specific platforms like Time. While tools like BuzzSumo or HubSpot offer content insights, AmpiFire’s precision in content tailoring sets it apart.

How Important Is It to Professionally Introduce Myself to Time?

Extremely crucial. A professional introduction can make or break your chances, given Time’s high standards. While platforms like The Guardian or NBC might be slightly more lenient, Time demands a level of professionalism in every interaction.

Is the Effort in Trying to Feature on Time Really Worth It?

The effort is unquestionably worth it, given Time’s reputation and vast readership. Securing a spot on Time can provide more visibility than even being featured on platforms like MSNBC or CBS, purely due to Time’s global reach and influence.


  • Matt McDaniel

    Matt is a new addition to the team who has a passion for creating content that's accessible to everyone. He brings a background in science education to our realm of PR, using his experience in community outreach to shape the ways he approaches content creation and crafting an audience. When not writing articles for our site, Matt enjoys reading, playing with his cats, and spending time with his family.